Pattern 1: The Role + Task + Format (RTF) Prompt
The workhorse pattern. For any task where you need AI to produce something specific.
Structure: "You are [role]. [Task with context]. [Output format specification]."
Example: "You are an experienced HR manager. I need to write a performance review for a team member who is technically strong but struggles with communication. Draft a review that is honest, specific, and constructive — not harsh, not vague. Use bullet points for strengths and areas for growth, then a paragraph of overall assessment. Keep it under 400 words."
Best for: Documents, emails, summaries, analyses — anything with a specific output you need.
Pattern 2: The Thinking-Out-Loud Prompt (Chain of Thought)
For complex problems where you need AI to work through its reasoning, not just give you an answer.
Structure: "[Problem]. Before giving me your answer, think through this step by step. Show your reasoning."
Example: "I'm trying to decide whether to hire a contractor or a full-time employee for a 6-month project. Before giving me a recommendation, think through this step by step — consider the cost comparison, the skill requirements, the long-term implications, and the management overhead. Then give me your recommendation."
Best for: Decisions, analyses, problem-solving, anything where the reasoning matters as much as the conclusion.
Pattern 3: The Examples Prompt (Few-Shot)
When the output format or style is hard to describe but easy to demonstrate.
Structure: "Here are [N] examples of [what I want]. Now generate [new thing] in the same style."
Example: "Here are three subject lines from our most successful email campaigns: [example 1], [example 2], [example 3]. Generate 10 subject lines for our upcoming webinar on AI adoption, matching the tone and style of these examples."
Best for: Brand voice, specific stylistic requirements, consistent formatting, anything where showing is easier than telling.
Pattern 4: The Constraints Prompt
For when the limitations are as important as the task. Constraints focus AI output dramatically.
Structure: "[Task]. Constraints: [list of what you must/cannot do]."
Example: "Write a product description for our new workflow tool. Constraints: maximum 100 words, no technical jargon, do not use the words 'revolutionary' or 'game-changing', must include a specific use case, must end with a single clear action."
Best for: Marketing copy, social media, anything with specific requirements that AI tends to violate by default.
Pattern 5: The Critic Prompt
For improving your own work. Give AI something you've written and ask it to be a rigorous, specific editor.
Structure: "Here is [my work]. Act as a rigorous [editor/critic/reviewer]. Identify [specific types of issues]. Be direct and specific — don't soften your feedback."
Example: "Here is my executive presentation draft. Act as a rigorous executive who has seen 200 such presentations. Identify: where the argument is unclear, where I'm making claims without support, where I'm being too vague, and where the slide order doesn't follow. Be direct — I can handle honest feedback."
Best for: Improving your own writing, presentations, proposals, code, arguments.